{"id":1735,"date":"2013-12-30T17:18:36","date_gmt":"2013-12-31T00:18:36","guid":{"rendered":"http:\/\/bodenledingham.com\/webdesign\/?p=1735"},"modified":"2022-01-13T08:21:25","modified_gmt":"2022-01-13T15:21:25","slug":"advertising-on-the-web","status":"publish","type":"post","link":"https:\/\/www.bodenledingham.com\/webdesign\/advertising-on-the-web\/","title":{"rendered":"Advertising on the Web"},"content":{"rendered":"<p>There were two ads shared through YouTube that stood out for me this year. In short there are some advantages to advertising on the web:<\/p>\n<ul>\n<li>Don&#8217;t have to be big budget<\/li>\n<li>Can edit and shoot with non-commercial equipment and post to YouTube<\/li>\n<li>Can use your social networking to share<\/li>\n<li>It can be entertaining and you can have fun<\/li>\n<\/ul>\n<p>The other interesting feature of an ad that doesn&#8217;t come across blatantly as an ad is that it becomes more entertainment and less advertisement. The message is more subliminal.<\/p>\n<p>When the ad is shared on the web it comes generally through known sources on Facebook or Twitter or another social platform and it feels more personal &#8211; more targeted to you. Just a great way to market your business on the internet.<\/p>\n<h2>WestJet Christmas Miracle: Real-time Giving<\/h2>\n<p>34,130,980 hits in less than 3 weeks<br \/>\n<iframe loading=\"lazy\" src=\"\/\/www.youtube.com\/embed\/zIEIvi2MuEk\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>There were two ads shared through YouTube that stood out for me this year. In short there are some advantages to advertising on the web: Don&#8217;t have to be big budget Can edit and shoot with non-commercial equipment and post to YouTube Can use your social networking to share It can be entertaining and you&#8230; <a href=\"https:\/\/www.bodenledingham.com\/webdesign\/advertising-on-the-web\/\" class=\"excerpt-read-more\">Read More<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-1735","post","type-post","status-publish","format-standard","hentry","category-cool-tips"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.bodenledingham.com\/webdesign\/wp-json\/wp\/v2\/posts\/1735","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bodenledingham.com\/webdesign\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bodenledingham.com\/webdesign\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bodenledingham.com\/webdesign\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bodenledingham.com\/webdesign\/wp-json\/wp\/v2\/comments?post=1735"}],"version-history":[{"count":1,"href":"https:\/\/www.bodenledingham.com\/webdesign\/wp-json\/wp\/v2\/posts\/1735\/revisions"}],"predecessor-version":[{"id":3155,"href":"https:\/\/www.bodenledingham.com\/webdesign\/wp-json\/wp\/v2\/posts\/1735\/revisions\/3155"}],"wp:attachment":[{"href":"https:\/\/www.bodenledingham.com\/webdesign\/wp-json\/wp\/v2\/media?parent=1735"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bodenledingham.com\/webdesign\/wp-json\/wp\/v2\/categories?post=1735"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bodenledingham.com\/webdesign\/wp-json\/wp\/v2\/tags?post=1735"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}